This thoroughly non-technical introduction to AI will take you on a tour through what AI actually is, game changing productivity tools, ChatGPT, Claude, Gemini and Copilot (which should you pick?), AI workflows, and live demos of the tools Heather uses daily. She'll also talk you through the ethics, risks and limitations of all things AI.
Heather is a generative AI expert, Top 20 MarTech influencer, international speaker and Founder of AI for Non-Techies (AI training and learning hub). Regularly featured in Forbes magazine, Heather brings energy and enthusiasm to the world of AI, her jargon-free approach helping people overcome confusion or fear when it comes to where to start. Heather has formed powerful working partnerships with Salesforce, Nokia and Starling and drove $75m in client pipeline in 2023, all with the help of AI. Passionate about purposeful business, Heather and her team uses 20% of all profits to run hands-on work with isolated elderly people.