Tim Cook

Founder

AIConfident

Tim is founder of AIConfident, a social enterprise helping business leaders to responsibly embrace the transformative opportunity presented by AI.

Tim brings over a decade of experience in AI, investing over £100m in early stage technologies while running innovation programmes in Government, plus four years setting up the UK Government's Office for Artificial Intelligence as its Deputy Head, where he was responsible for advising Ministers and 10 Downing Street on AI policy and strategy, spanning AI skills, adoption and regulation.

At AIConfident, Tim combines this extensive AI background with his leadership coaching, facilitation skills and passion for change, empowering leaders to create the environment for responsible, confident use of AI technologies.

Tim has established AIConfident as a social enterprise, that reinvests some profits to support to leaders in schools and in organisations with a social purpose.

Presentations

What Could Possibly Go Wrong? Navigating the Hidden Challenges of AI Adoption

AI is often sold as a magic wand to instantly solve all your business problems. Yet the reality is often more complex—organisations face challenges that extend well beyond technology. From cultural resistance and governance pitfalls to ethical dilemmas and strategic misalignments, many factors can derail your AI journey. I’ll reveal the common pitfalls that can stand in the way of successful AI adoption, and give you the strategies to avoid them.